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Headline Sponsors
CMO Council
The Chief Marketing Officer (CMO) Council is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior marketing and brand decision-makers across a wide-range of global industries. The CMO Council's 3,500 members control more than $100 billion in aggregated annual marketing expenditures. Companies represented on the CMO Council have combined annual revenue of over $600 billion. Visit the CMO Council web site to find out about the initiatives geared to address executive marketers challenges. www.cmocouncil.org
The Chief Marketing Officer (CMO) Council is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior marketing and brand decision-makers across a wide-range of global industries. The CMO Council's 3,500 members control more than $100 billion in aggregated annual marketing expenditures. Companies represented on the CMO Council have combined annual revenue of over $600 billion. Visit the CMO Council web site to find out about the initiatives geared to address executive marketers challenges. www.cmocouncil.org
GlobalFluency
GlobalFluency is the leader in the Intelligent Market Engagement (IME), a powerful model for building brand authority, shaping market discussion and harvesting new business prospects. The IME model allows companies to directly address and engage with important decision makers and customer audiences to identify, examine and accent critical issues that impact their markets. With a bi-coastal North American office presence in Silicon Valley and New York City, GlobalFluency has 70 member offices in 40 countries around the world. www.globalfluency.com
GlobalFluency is the leader in the Intelligent Market Engagement (IME), a powerful model for building brand authority, shaping market discussion and harvesting new business prospects. The IME model allows companies to directly address and engage with important decision makers and customer audiences to identify, examine and accent critical issues that impact their markets. With a bi-coastal North American office presence in Silicon Valley and New York City, GlobalFluency has 70 member offices in 40 countries around the world. www.globalfluency.com
Affiliates
The Customer Experience Board
A groundbreaking thought leadership program called the Customer Experience Board is addressing the critical need for communications service providers to optimize customer experience and heighten retention in a highly convergent, competitive, and demanding customer market. www.customerexperienceboard.org
A groundbreaking thought leadership program called the Customer Experience Board is addressing the critical need for communications service providers to optimize customer experience and heighten retention in a highly convergent, competitive, and demanding customer market. www.customerexperienceboard.org
Emergence Marketing
Francois Gossieaux blogs about the fundamental forces that are transforming marketing as we know it – changing buying behavior, social media, word of mouth, and the impact of technology on the democratization of participation. www.emergencemarketing.com
Francois Gossieaux blogs about the fundamental forces that are transforming marketing as we know it – changing buying behavior, social media, word of mouth, and the impact of technology on the democratization of participation. www.emergencemarketing.com
The Healthcare Communication & Marketing Association, Inc. (HCMA)
The Healthcare Communication & Marketing Association, Inc. (HCMA) is a non-profit, national association of healthcare marketing, communications and education professionals dedicated to enhancing and optimizing the careers of its members. The HCMA recognizes excellence in marketing, communications and education that impacts and improves health. www.thehcma.org
The Healthcare Communication & Marketing Association, Inc. (HCMA) is a non-profit, national association of healthcare marketing, communications and education professionals dedicated to enhancing and optimizing the careers of its members. The HCMA recognizes excellence in marketing, communications and education that impacts and improves health. www.thehcma.org
Leads to Sales
While MARKETING'S biggest objective is lead generation, SALES' biggest problem is lead follow-up. Leads to Sales provides progressive companies with an affordable, industry proven, outsource service or training alterative to their in-house lead management programs and processes that are simply getting leads to their sales force faster, so nothing can be done with them sooner. www.leadstosales.com
While MARKETING'S biggest objective is lead generation, SALES' biggest problem is lead follow-up. Leads to Sales provides progressive companies with an affordable, industry proven, outsource service or training alterative to their in-house lead management programs and processes that are simply getting leads to their sales force faster, so nothing can be done with them sooner. www.leadstosales.com
Marketing Association of Australia and New Zealand (MAANZ)
MAANZ is a leading international professional marketing institute focusing on marketing education and training; marketing information; and practical marketing tools and resources for marketing and business development. MAANZ is an international, independent, non-profit, educational and professional body concerned with: The on-going improvement of professional standards and personal development for marketing practitioners, students and academics and the representation of marketing subjects and views in business, government and the broader community. www.marketing.org.au
MAANZ is a leading international professional marketing institute focusing on marketing education and training; marketing information; and practical marketing tools and resources for marketing and business development. MAANZ is an international, independent, non-profit, educational and professional body concerned with: The on-going improvement of professional standards and personal development for marketing practitioners, students and academics and the representation of marketing subjects and views in business, government and the broader community. www.marketing.org.au
Mac McIntosh
Put the Business-to-Business Sales Lead Experts™ to work helping you design, implement or improve your lead generation programs. Generate more high-quality sales leads. Convert more leads into new business sales and revenue. Track and measure your lead generation results and ROI. www.sales-lead-experts.com
Put the Business-to-Business Sales Lead Experts™ to work helping you design, implement or improve your lead generation programs. Generate more high-quality sales leads. Convert more leads into new business sales and revenue. Track and measure your lead generation results and ROI. www.sales-lead-experts.com
Marketing Interactions
Marketing Interactions helps companies increase their marketing momentum by generating more and better leads for their sales organizations. Our client’s perfect their ability to catch the attention of website visitors and target markets, and move them through the buying cycle with high value content until they are "sales ready." If you’re not getting optimal value from your marketing automation software or sales conversations, we’ll assist you to develop content strategies that work hand-in-glove with overall corporate and product positioning. Marketing Interactions delivers hard hitting e-marketing programs and tools that compel customers to buy. CEO Ardath Albee’s blog is referred to often by other industry leaders and her articles have been used for university ezines, published in CRM Today, Selling Power, Rain Today and Enterprise CRM News. Web: www.marketinginteractions.com Blog: http://marketinginteractions.typepad.com
Marketing Interactions helps companies increase their marketing momentum by generating more and better leads for their sales organizations. Our client’s perfect their ability to catch the attention of website visitors and target markets, and move them through the buying cycle with high value content until they are "sales ready." If you’re not getting optimal value from your marketing automation software or sales conversations, we’ll assist you to develop content strategies that work hand-in-glove with overall corporate and product positioning. Marketing Interactions delivers hard hitting e-marketing programs and tools that compel customers to buy. CEO Ardath Albee’s blog is referred to often by other industry leaders and her articles have been used for university ezines, published in CRM Today, Selling Power, Rain Today and Enterprise CRM News. Web: www.marketinginteractions.com Blog: http://marketinginteractions.typepad.com
Sales 2.0 LLC
Sales 2.0 (LLC) improves companies' revenue and market value by bringing a science to the way they sell. We provide companies a range of services and products to enable them to make their sales forces more effective. Our sales improvement services are built on scientific research and hard data that identifies best practices and brings predictability to sales force improvement. Companies including HP, Novell, Sun, CA, Adobe and NEC have benefited from working with our tenured team of sales and marketing experts who have come together to reinvent sales. www.sales2.com
Sales 2.0 (LLC) improves companies' revenue and market value by bringing a science to the way they sell. We provide companies a range of services and products to enable them to make their sales forces more effective. Our sales improvement services are built on scientific research and hard data that identifies best practices and brings predictability to sales force improvement. Companies including HP, Novell, Sun, CA, Adobe and NEC have benefited from working with our tenured team of sales and marketing experts who have come together to reinvent sales. www.sales2.com
Sales & Marketing Executives International (SMEI)
Sales & Marketing Executives International (SMEI) is the worldwide organization professional association dedicated to ethical standards, continuing professional development, knowledge sharing, mentoring students and advancing free enterprise. SMEI offers the only professional certification programs is sales management, marketing management and sales that are recognized worldwide. Developed by academic and business leaders, these certification programs offer designations to individuals who meet established prerequisites and pass an exam. SMEI offers self study preparatory programs as well as articulated courses at leading universities for exam preparation. www.smei.org
Sales & Marketing Executives International (SMEI) is the worldwide organization professional association dedicated to ethical standards, continuing professional development, knowledge sharing, mentoring students and advancing free enterprise. SMEI offers the only professional certification programs is sales management, marketing management and sales that are recognized worldwide. Developed by academic and business leaders, these certification programs offer designations to individuals who meet established prerequisites and pass an exam. SMEI offers self study preparatory programs as well as articulated courses at leading universities for exam preparation. www.smei.org
Sales & Marketing Institute (SMI)
The Sales and Marketing Institute is a firm that focuses on the integration of sales and database/direct marketing that helps to create a new total sales coverage model that aims to improve overall sales and marketing productivity. The firm's mission is to research and develop information, knowledge and best practices in B2B sales and marketing through consulting services, partner referrals, public seminars, in-house training seminars, speaking and keynotes and white papers and research articles. www.b2bmarketing.com
The Sales and Marketing Institute is a firm that focuses on the integration of sales and database/direct marketing that helps to create a new total sales coverage model that aims to improve overall sales and marketing productivity. The firm's mission is to research and develop information, knowledge and best practices in B2B sales and marketing through consulting services, partner referrals, public seminars, in-house training seminars, speaking and keynotes and white papers and research articles. www.b2bmarketing.com
Sales & Marketing Institute of New Zealand
The Sales and Marketing Institute of New Zealand (formerly known as 'SMEI' Auckland) was originally established in Auckland in 1947. It is a non profit professional association for anyone involved or interested in sales and marketing. Our core activities revolve around business networking, professional development and enhancing the standards and standing of sales and marketing through monthly events that include the Sales Breakfasts, Marketing Lunches Leadership Afternoons, and a members After 5 Networking event. At each of these events, members attend and are encouraged to bring along business associates to hear great speakers, strategies that work, ideas for increasing professionalism, and also network with other members in the profession. We operate in Auckland and are linked with the American Marketing Association, Australian Marketing Association and a number of other international bodies so that our marketing members can extend their personal development and also attend international events in over 80 countries. Our aim is to promote professionalism in all facets of sales and marketing in New Zealand and to keep members fully informed on sales and marketing matters that will help them in their jobs and businesses and enable them to compete in this increasingly global marketplace. http://www.salesmarketing.org.nz/
The Sales and Marketing Institute of New Zealand (formerly known as 'SMEI' Auckland) was originally established in Auckland in 1947. It is a non profit professional association for anyone involved or interested in sales and marketing. Our core activities revolve around business networking, professional development and enhancing the standards and standing of sales and marketing through monthly events that include the Sales Breakfasts, Marketing Lunches Leadership Afternoons, and a members After 5 Networking event. At each of these events, members attend and are encouraged to bring along business associates to hear great speakers, strategies that work, ideas for increasing professionalism, and also network with other members in the profession. We operate in Auckland and are linked with the American Marketing Association, Australian Marketing Association and a number of other international bodies so that our marketing members can extend their personal development and also attend international events in over 80 countries. Our aim is to promote professionalism in all facets of sales and marketing in New Zealand and to keep members fully informed on sales and marketing matters that will help them in their jobs and businesses and enable them to compete in this increasingly global marketplace. http://www.salesmarketing.org.nz/
Sales SheBang
The Sales SheBang is the web's #1 resource for women in B2B sales. Join us for our annual Big SheBang conference, featuring top female sales experts & saleswomen from across North America. Check out the hot reads, cool resources, community & learning events. Sales Shebang empowers women who sell to succeed beyond their wildest imagination – earning good money, in a job they love, with a bunch of people cheering them on. Of equal importance, Sales Shebang spotlights women sales experts to increase their visibility, impact and earning power. www.salesshebang.com ; www.salesshebang.ning.com
The Sales SheBang is the web's #1 resource for women in B2B sales. Join us for our annual Big SheBang conference, featuring top female sales experts & saleswomen from across North America. Check out the hot reads, cool resources, community & learning events. Sales Shebang empowers women who sell to succeed beyond their wildest imagination – earning good money, in a job they love, with a bunch of people cheering them on. Of equal importance, Sales Shebang spotlights women sales experts to increase their visibility, impact and earning power. www.salesshebang.com ; www.salesshebang.ning.com
Sales Lead Management Association (SLMA)
The SLMA is an association with the mission of helping companies become more successful in the critical business process of Managing Sales Leads. www.salesleadmgmtassn.com
The SLMA is an association with the mission of helping companies become more successful in the critical business process of Managing Sales Leads. www.salesleadmgmtassn.com
Selling to Big Companies
Are your salespeople struggling to crack into corporate accounts, speed up their sales cycle or win big contracts? If so, they'll want to visit Selling to Big Companies, the information-rich website developed by sales strategist Jill Konrath, author of the bestselling book by the same name. Provocative articles, podcasts, blogs, & seminars. A real wake-up call for sellers. www.sellingtobigcompanies.com ; sellingtobigcompanies.blogs.com
Are your salespeople struggling to crack into corporate accounts, speed up their sales cycle or win big contracts? If so, they'll want to visit Selling to Big Companies, the information-rich website developed by sales strategist Jill Konrath, author of the bestselling book by the same name. Provocative articles, podcasts, blogs, & seminars. A real wake-up call for sellers. www.sellingtobigcompanies.com ; sellingtobigcompanies.blogs.com
Web Marketing Association
The Web Marketing Association (WMA) is made up of marketing, advertising, public relations and web design professionals who have helped set a high standard for Internet marketing and web development. The primary method used to raise the standard of excellence in the Internet is through professional competitions, as the WMA’s main competition is the WebAward Competition, which is the leading showcase for Web site development in more than 96 industry categories. www.webmarketingassociation.org
The Web Marketing Association (WMA) is made up of marketing, advertising, public relations and web design professionals who have helped set a high standard for Internet marketing and web development. The primary method used to raise the standard of excellence in the Internet is through professional competitions, as the WMA’s main competition is the WebAward Competition, which is the leading showcase for Web site development in more than 96 industry categories. www.webmarketingassociation.org
The Wise Marketer
The Wise Marketer provides free daily news reports and loyalty marketing information for marketing professionals, including surveys and research reports, loyalty and CRM applications, technologies, implementations, developments and updates, market forecasts, patents, corporate dealings, and more. From the publisher of heavyweight research reports such as The Loyalty Guide, this online publication simply aims to give marketers, executives, and investors the pure facts without any hype, commercial bias, banners, or pop-ups. Feature articles and news items are published daily, and full research facilities are built in. www.thewisemarketer.com
The Wise Marketer provides free daily news reports and loyalty marketing information for marketing professionals, including surveys and research reports, loyalty and CRM applications, technologies, implementations, developments and updates, market forecasts, patents, corporate dealings, and more. From the publisher of heavyweight research reports such as The Loyalty Guide, this online publication simply aims to give marketers, executives, and investors the pure facts without any hype, commercial bias, banners, or pop-ups. Feature articles and news items are published daily, and full research facilities are built in. www.thewisemarketer.com
Service Partners
Marketwire Inc.
The only fully integrated North America-based global newswire, Marketwire Inc. is a full-service partner to IR, PR, and MarCom professionals seeking premier distribution, media management, multimedia and monitoring solutions. Marketwire's customer-centric corporate philosophy focuses on being the best by infusing every aspect of its business with the following core attributes: precision, adaptability, innovation, and simplicity. www.marketwire.com
The only fully integrated North America-based global newswire, Marketwire Inc. is a full-service partner to IR, PR, and MarCom professionals seeking premier distribution, media management, multimedia and monitoring solutions. Marketwire's customer-centric corporate philosophy focuses on being the best by infusing every aspect of its business with the following core attributes: precision, adaptability, innovation, and simplicity. www.marketwire.com
Premiere Global Services, Inc.
Premiere Global Services, Inc. is a global provider of applied communication technologies that help businesses automate and improve their business processes. Our solutions are available 24/7, on-demand and require no customer investment in hardware or software. www.premiereglobal.com
Premiere Global Services, Inc. is a global provider of applied communication technologies that help businesses automate and improve their business processes. Our solutions are available 24/7, on-demand and require no customer investment in hardware or software. www.premiereglobal.com
ON24
ON24 is committed to one area of expertise: providing industry-recognized webcasting solutions that are designed to meet performance, value, and reliability requirements for businesses of all types and sizes. Founded in 1998, ON24 offers a portfolio of webcasting products for internal and external communications, available as either licensed ASP products or turnkey outsourced solutions. www.on24.com
ON24 is committed to one area of expertise: providing industry-recognized webcasting solutions that are designed to meet performance, value, and reliability requirements for businesses of all types and sizes. Founded in 1998, ON24 offers a portfolio of webcasting products for internal and external communications, available as either licensed ASP products or turnkey outsourced solutions. www.on24.com
